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To check YouTube viewing performance, follow these steps:

by 복날집 2025. 1. 25.
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To check YouTube viewing performance, follow these steps:

1. Use YouTube Analytics (Built-in Tool)

YouTube provides comprehensive analytics to monitor performance:

Steps to Access:

  1. Go to YouTube Studio:
  2. Access Analytics:
    • In the left-hand menu, click Analytics.
  3. Explore Key Metrics:
    • Overview:
      • Views, watch time, subscribers, and estimated revenue.
    • Content Performance:
      • Check video-level metrics (top-performing videos, impressions, and click-through rates).
    • Audience:
      • Insights into who’s watching (age, gender, geography, etc.).
    • Engagement:
      • Average view duration and watch time.

2. Track Individual Video Performance

  1. Select a specific video in YouTube Studio.
  2. Go to the Analytics tab for detailed stats on:
    • Watch time
    • Audience retention
    • Click-through rate (CTR)
    • Traffic sources

3. Monitor Real-Time Analytics

In the Analytics section:

  • Select Realtime to view live updates on views and traffic.

4. Third-Party Tools (Optional)

Consider using external analytics tools for additional insights:

  • TubeBuddy: Provides keyword research and performance tracking.
  • vidIQ: Offers competitive analysis and keyword insights.
  • Social Blade: Tracks growth trends and overall channel performance.

Key Metrics to Watch:

  • Click-Through Rate (CTR): Measures how many people clicked your video after seeing the thumbnail.
  • Watch Time: Total minutes viewers spent watching your content.
  • Audience Retention: Shows how well you kept viewers engaged.
  • Subscriber Growth: Tracks how your content impacts subscriptions.
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